FOR IMMEDIATE RELEASE:
Dana Andrew Karen Olson
Las Vegas Office High Point Office
firstname.lastname@example.org (702) 599-3060 email@example.com (336) 821-1502
The Epicenter of Interiors Trends – Presented by IMC and WGSN-Homebuildlife
TrendWatch High Point - Seminar and Displays Communicate Top Trends of the future
HIGH POINT, N.C. (Thursday, February 28, 2013) – The well-known trend forecasting organization, WGSN-Homebuildlife (HBL), and International Market Centers (IMC) have partnered to bring market goers an inside look at future forward trends for the home furnishings industry with an opening day seminar and on-site displays, beginning at the upcoming Spring High Point Market.
The three key macro trends that will be shared are influenced by consumer insights and creative intelligence from the interior, fashion, and consumer product markets. The on-site displays will feature products provided exclusively by IMC exhibitors, and will showcase how these trends will influence style and décor for home furnishings products ranging from furniture, textiles, materials, and decorative accessories.
“The partnership between the International Market Centers and Homebuildlife is an exciting opportunity to inspire and engage the design community in new and interactive ways,” said Greg Dunlop, ASID, global commercial director for WGSN-Homebuildlife. “Each season we will provide designers and manufacturers with unique home and interiors trend information about new product designs, color direction, and consumer insights. Designers attending the iconic markets in High Point will see the most future-forward trends translated into commercial products while IMC tenants will receive exclusive trend insights throughout the year.”
The TrendWatch seminar will be held on Saturday, April 20, from 2-3p.m. in the IHFC Ballroom featuring Greg Dunlop, ASID, from WGSN-Homebuildlife. The displays will be located in the Suites at Market Square lobby, IHFC Green Lobby, and the walkway between the IHFC and Showplace.
Powered by WGSN’s global research and proven heritage, Homebuildlife is trusted by the world's leading design brands to deliver unmatched expertise across 18 home related product categories and the technology, hospitality, and consumer products market.
Homebuildlife builds upon the time-tested WGSN trend forecasting process, which takes macro trends from their earliest indications in the creative world, to their latest performances in the retail arena. Trends evolve constantly and their unique tracking process updates trend information on a daily basis, providing links between key reports so that subscribers have a 360° vision of the Homebuildlife macro trends.
“We are constantly looking for new ways to add value for our customers in High Point and help them stand out among the other exhibitors at Market,” said Karen Olson, vice president of marketing, home furnishings for International Market Centers. “This is a wonderful opportunity for us to showcase to buyers at market the fashion-forward, on-trend product being offered by IMC customers and drive more traffic to their showrooms.”
Another feature of this exclusive partnership between IMC and WGSN-Homebuildlife is a quarterly customized trend report that is being developed specifically for IMC customers. The quarterly reports will take a longer range view to inform manufacturers’ product development process by sharing macro trends in their earliest phase of inception. Olson stated, “having the leading trend forecasting organization as our exclusive trend partner, provides us with knowledge and information that will be invaluable to our customers in staying ahead of consumer trends.”
For more information about the TrendWatch seminar and market displays, visit www.imchighpointmarket.com
About International Market Centers, L.P.
International Market Centers, L.P. (IMC) is the world’s largest operator of premier showroom space for the furnishings, home décor and gift industries. IMC owns and operates 11.5 million square feet of world-class exhibition space in High Point, N.C., and Las Vegas. In addition, IMC operates the Las Vegas Design Center, a year-round resource open to both the design trade and consumers that is comprised of more than 40 showrooms and hundreds of designer brands. IMC’s mission is to build and operate an innovative, sustainable, profitable and scalable platform for the furnishings, home décor and gift industries. For more information on IMC, visit www.imcenters.com.